Frontline Training Conference

At eduMe, we didn't want to put on just another virtual event. We wanted something that felt human - an online space where frontline training leaders could connect, learn, and be inspired.​

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So, I created the Frontline Training Conference brand from scratch and led a multi-channel campaign to bring it to life. From identity and visuals to social strategy and speaker enablement, everything was designed to feel fresh, engaging and far from corporate. ​

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The result was a conference that stood out from your typical B2B event, and one that positioned eduMe as a brand that provided community - not just software.​

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What I delivered:

• Event brand identity and full design system

• Promotional graphics for social, web and email

• Swag and virtual assets to bring the experience to life​

• Social media and email campaigns driving awareness and signups

• Speaker and attendee social kits to amplify reach

• Landing page and digital event lobby design